GIVE A DAMN CAMPAIGN

June 6, 2012

 


Cyndi Lauper with Norman Bonchick, Chairman and CEO of Van Gogh Imports, showing the first Celebrity T-Shirt designed by Cyndi herself.

Beginning June 15th, the Give a Damn Campaign, a project of the True Colors Fund, will begin selling new additions to their Celebrity T-Shirt Project presented by Van Gogh Vodka; 100% percent of the proceeds will go to support the work of the Give A Damn Campaign.

These new limited edition t-shirts, which promote the message of equality and acceptance for the LBGT community, to celebrate Gay, Lesbian, Bisexual and Transgender Pride Month, are designed by Jane Lynch, Alan Cumming, Idina Menzel and Chelsea Handler.

Co-founded by Cyndi Lauper, the True Colors Fund’s Give a Damn Campaign encourages everyone, especially straight people, to get informed and get involved in advancing gay, lesbian, bisexual and transgender equality.  At the organization’s star-studded sold out “Home For The Holidays” benefit concert on December 4th at New York’s Beacon Theatre, Cyndi Lauper unveiled the first Give a Damn Campaign t-shirt, designed by Cyndi herself and presented by Van Gogh Vodka.

Adding to the collection this summer, four brand new t-shirts have been designed by the following celebrities: Emmy Award-winning actress Jane Lynch, Tony Award-winning artists Alan Cumming & Idina Menzel and comedian Chelsea Handler.  “I am thankful to Van Gogh Vodka for their support of this exciting new project and to Jane, Alan, Idina and Chelsea for their unwavering commitment to equality,” said Cyndi Lauper, co-founder of the True Colors Fund and Give a Damn Campaign.

“Their inspiring designs convey messages of understanding and acceptance that will encourage others to join us in giving a damn about gay, lesbian, bisexual and transgender equality.”

Listen to Cyndi’s Personal Message Here:

“Van Gogh is very enthusiastic to have our partnership efforts with Give a Damn Campaign expand into a new dimension of awareness.  T-shirts have long been the billboard for generations to express themselves and give voice to a cause,” said Norman Bonchick, Chairman and CEO of Van Gogh Imports.  “LGBT equality remains an important right of our time and Van Gogh is proud to be a part of such a great cause.”

Made possible by the support of Van Gogh Vodka as part of the brand’s long-term partnership with the non-profit organization, the Give a Damn Campaign Celebrity T-Shirt Project follows up Van Gogh’s Cocktails without Prejudice™ program: on March 28th, over 60 bars and restaurants across the country served Van Gogh’s signature Give a Damn Martini, with a portion of proceeds donated to the Give a Damn Campaign.

The Give a Damn Campaign Celebrity T-shirts, presented by Van Gogh Vodka, will go on sale June 15th for $35 each.  Please visit www.wegiveadamn.org to purchase.